Smarter Strategies for Meaningful Results
What We Do:
- Consumer Understanding Through Behavior, Use and Attitude, and Segmentation*
- Strategic Planning and Plan Creation for Marketing and Sales Functions
- Proprietary “Strategic Brand Hierarchy Process” for centering your brand and organization
- Strategic Brand Positioning and Value Proposition Creation for Existing and New To Market Brands
- Product Management, New Product Ideation and Commercialization
- Product Launch Approaches/Programs
- National/Global Creative Brand Campaign Creations
- Visual Brand Language (VBL)
- Web and Social Media Development/Campaigns
- Video scripting and design for Brand Campaigns
- Event and Media Planning
- Coaching and Mentoring for Marketing and Sales Staff and Emerging Leaders.
*We work closely with recommended and trusted outside research partners and incorporate our own research approaches into their services which powers more yield for actionable insights for your business.
Industries We Serve:
- B2C, B2B, and B2B2C: Consumer Packaged Goods, Durables, Semi-Durables, Chemicals, Healthcare products and services and Not for Profit Organizations.
Channels We Serve:
- Retail (Brick and Mortar), E-Commerce, Direct to Consumer, Direct Response Marketing, Distribution Networks.
Ask Yourself This Question
Is your business doing well because you are RELEVANT to your customers because they need what you have to offer?
Or
Do you want to be DIFFERENTIATED so that they always have the right reasons to choose you so you can grow above the average industry rate?
We can help your business move from just being known, or liked, or relevant to truly be a differentiated choice to the right audiences, not just any audience.